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Tagged Intents (Beta): Context-Aware Responses

Tagged Intents (Beta): Context-Aware Responses

Utilizing context-aware responses with tagged intents.

Table of content
Skincare Example
Tagged Intents for Skincare
Tagged Intents Overview
Other Examples
Freelance Platform
Intents
Example Conversations
Education Platform (Multiple tags)
Tag 1: Role
Tag 2: Education Stage
Combination of Tags
Tag: Role - Teacher
Tag: Role - Parent
Tag: Role - Student
Example Conversations
Other Brief Examples
Limitations
Summary
Tags enhance the chatbot's ability to provide context-aware responses, ensuring interactions tailored to the user's needs. Lets run through an example.

Skincare Example

Kiehl's, an American cosmetics brand, offers various skincare products catering to different skin types. When customers inquire about face products, their needs depend heavily on their skin type. For instance, individuals with oily skin require different products than those with dry or sensitive skin.
notion image

Tagged Intents for Skincare

You will need to create one intent per tagged response. Here are the intents corresponding to the Kiehls example:
  • Intent: What toner should I use?
    • Tags: Skin Type - Oily
    • Response: Try our oil-control toner formulated to minimize excess oil.
  • Intent: What toner should I use?
    • Tags: Skin Type - Dry
    • Response: Opt for our hydrating toner designed to replenish moisture.
  • Intent: What toner should I use?
    • Tags: Skin Type - Sensitive
    • Response: Our gentle, alcohol-free toner soothes and balances sensitive skin.

Tagged Intents Overview

  1. Intent Tagging:
      • Each intent in the chatbot's knowledge base is tagged with relevant characteristics such as skin type for skincare inquiries.
    1. User Query Analysis:
        • The chatbot analyzes queries from users to identify relevant tag values, like skin type, to provide personalized responses. If the chatbot is unsure of the specific tag value that applies for the query, the chatbot will ask the user clarifying questions.
      1. Context-Dependent Responses:
          • Based on the identified tags, the chatbot selects the appropriate intent, ensuring contextually relevant responses.
        This feature is currently in beta and rolling out gradually. If you're interested in gaining access, please reach out to us via the chat widget on our app or at the bottom right of the screen.

        Other Examples

        Here are two other examples of tagged intents in action.

        Freelance Platform

        Upwork, an online freelancing platform, serves both clients and freelancers. Tagged intents differentiate responses based on the user's role.

        Intents

        • Intent: How do I leave feedback?
          • Tags: Role - Client
          • Response: To leave feedback for a freelancer, navigate to the job the freelancer was hired for, and click on 'Give Feedback'.
        • Intent: How do I leave feedback for a client?
          • Tags: Role - Freelancer
          • Response: To leave feedback for a client, fill out the feedback form on their profile.

        Example Conversations

        Without tagged intents
        This is what a conversation with the chatbot might look like if the intents are not tagged.
        Since it is ambiguous whether the user wants to leave feedback for a freelancer or a client, the chatbot might attempt to provide the answer for both. This results in a very lengthy response, where half of the answer is useless to the user.
        With tagged intents
        With tags, the conversation might go more like this.
        By asking the user for clarifying information, the chatbot narrows down the potential answer to just a single intent. This is a much more streamlined way to provide information to your users. On top of that, the conversation feels much more natural too!

        Education Platform (Multiple tags)

        An eLearning platform caters to teachers, students, and parents, with varying access and functionalities. Tagged intents consider both roles and education stages.

        Tag 1: Role

        Here is an example question involving the first tag: Role. It can take the values Student, Teacher or Parent.
        • Intent: How do I sign in?
        • Intent: How do I sign in?
        • Intent: How do I sign in?
          • Tags: Role - Parent
          • Response: To view your child's progress, you need an invite from the classroom teacher. The link to visit the student progress page will be included within the invitation email.

        Tag 2: Education Stage

        The second tag used is education stage (middle school, high school or college). This dictates the type of educational content and programs available for students.
        • Intent: What does the algebra program cover?
          • Tags: Education Stage - High School
          • Response: The algebra syllabus covers linear equations, quadratic equations, and inequalities.
        • Intent: What does the algebra program cover?
          • Tags: Education Stage - College
          • Response: The algebra syllabus includes solving systems of equations in matrices, vector spaces, and complex numbers.

        Combination of Tags

        A subset of questions would use both tags at once, leading to a two tiered branching structure. Let us consider the example question: "Where can I find the Math & Logic Program?"
        notion image
         
        Let us go look at the branches one at a time.

        Tag: Role - Teacher

        For this example, we assume that the answer does not depend on the education stage. Therefore, the intent for the teacher branch does not have the Education Stage tag.
        • Intent: Where can I find the Math & Logic Program?
          • Tags: Role - Teacher
          • Response: To view the available programs on the app, go to https://app.learn.edu/programs. Programs across all education levels will be listed here. You can search and filter by education level or topic to find the best programs for your students.

        Tag: Role - Parent

        These next two intents represent the parent branches. The first intent applies to only parents with middle school children, so it has both the Role:Parent tag and the Education Stage: Midde School tag.
        • Intent: Where can I find the Math & Logic Program?
          • Tags: Role - Parent, Education Level - Middle School
          • Response: The Math & Logic program is unavailable for middle school students. You can find a list of available programs for every education level on our website, at https://learn.edu/programs.
        The second intent applies to parents with children of education levels other than middle school, so it has the Role:Parent tag and no Education Stage tag.

        Tag: Role - Student

        Similarly, the student branches are shown below.
        • Intent: Where can I find the Math & Logic Program?
          • Tags: Role - Student, Education Level - Middle School
          • Response: The Math & Logic program is unavailable for middle school students.
        • Intent: Where can I find the Math & Logic Program?

        Example Conversations

        Example 1
        Using the intents in the combination section above, here is how a user conversation with the chatbot might look like.
        Example 2
        Here is another example conversation, this time with the chatbot asking for both tags at once. Users can provide the answers in any order, and even provide the right contextual information without explicitly stating the tag value. This is in contrast with the strict step-by-step branching behaviour from rule-based chatbots.
        This shows how you can capture more complicated branching structures using tags. For more guidance on how to model your use case using tagged intents beyond what was shown in the examples, get in contact with us using the chat widget on the bottom right of this page.

        Other Brief Examples

        1. Software - operating_system: Windows / MacOS / Linux
        1. Travel Agency (operating in South East Asia) - country: Thailand / Vietnam /Cambodia / Laos / Indonesia
        1. Ecommerce platform - user_type:
        1. Pet Adoption Agency - user_role: Adopter / Rehomer
        1. Fitness App (with different apps for coaches and clients) - role: Coach / Client

        Limitations

        1. The tag values needs to be multiple choice, and limited to less than 20 options.
            • This means collecting email or phone number as a tag would not work. This is because valid input emails or phone numbers cannot be defined up front for a multiple choice format.
            • However, one workaround for tags with many options (like country) is to group them together (eg. Europe or France & Spain) if answers within a group are similar.
        1. For tags to work well, the choice of tag and tag-values affect the quality of the chatbot's conversations. Some experimentation is required to get the most out of tagged intents.

        Summary

        Tagged intents aim to capture the branching structure of real-life interactive conversations, while stepping away from the strict behaviour of rule-based chatbots. Current state-of-the-art chatbots still tend to only excel at Question-Answering style conversations, where a single question is followed by a single answer. Our beta feature attempts to address this robotic conversation style, while giving you control of what information the chatbot should gather.
        Tags are most useful in scenarios where the answer to a question can be modelled in a branch structure, similar to the Kiehl's example above. If your customer service agents frequently need to ask specific questions with multiple choice styled responses before answering, this might be a feature that you could benefit from. To try out our beta feature, message us via the chat widget on our app, or on the bottom right of this page screen.
         
         
         
        Last updated on May 3, 2024
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